Every booking answered while your hands are in someone's hair

Why salons miss bookings when they're busiest

A salon earns its money with its hands busy, and that's exactly when clients call, text and write to book. A request that waits until you're between clients is a request that might go to the salon down the street.

The requests also come in everywhere at once: a call at 10, a text at 11, a WhatsApp message at noon, a message on your website at 2. Keeping them straight, and remembering who wanted which time, takes the evening.

Perbene answers every one of them as it arrives, books it into your calendar and keeps one history per client, so the client who texted on Monday and called on Wednesday is the same person to you.

Regulars, and the six weeks between two cuts

Your best clients are the ones who already love you. Most of them don't leave on purpose. They just forget to rebook, and six weeks turns into three months.

You set how often each service comes back, for example a cut every six weeks or a colour every eight. Each day, Perbene writes to the clients who are due, with the message you approved. It skips anyone who already has an appointment, anyone who heard from you in the last 60 days and anyone on your do-not-contact list.

When a client answers, Perbene offers your free times and books the one they pick. A second rule can reach clients who cancelled and never rebooked, with its own approved message.

Deposits, reminders and your Google reviews

A no-show on a long colour appointment costs you an afternoon. For the services you choose, Perbene can ask for a deposit paid online through your own Stripe account. The time is held until it's paid and released if it isn't, and a client who cancels early gets it back.

Every appointment gets a confirmation when it's booked and a reminder before it starts. A client who needs to move an appointment can call or text any time, and Perbene moves it to another free time.

Google reviews are your shop window. Perbene answers each one in your voice, thanks the happy clients, and brings the unhappy ones to you before anything is posted. When you turn it on, a good review becomes a post on your social pages, which you can edit or cancel before it goes out.

Clients can also book themselves on your salon's own page on perbene.ai, which shows your services, prices, hours and reviews, and books straight into the same calendar.

Setting Perbene up for your salon

Setup starts with your website or your booking page. Perbene reads it and drafts your profile: your services and how long each one takes, your prices, your hours and your policies on deposits and late arrivals. You fix what's wrong, in plain words.

Then you connect your calendar so Perbene only offers times that are really free, and choose the number clients reach: the one you already have, forwarded, or a new one. WhatsApp connects to your salon's number in the same place.

You decide what Perbene does on its own. Answering and booking can run by themselves from the first day, while messages to past clients wait for your approval. Each morning, you get one page on yesterday: who booked, who moved, which review came in.

When your prices or hours change, you change them in the profile and Perbene uses the new version on the next request. A new stylist, a holiday closure or a summer price takes a minute to write down.